The prohibitive cost of large-scale switcher control systems prevents all but the most well-resourced studios and networks from producing truly professional large-scale live broadcasts. Requiring desk mounting in a studio or outside broadcast van, most are unsuitable for smaller operations that move quickly between locations on shoe-string budgets and temporary infrastructure.
Inexpensive software-based alternatives are complex and slow to navigate; in fast-paced, unpredictable live situations such inefficiency could be the difference between a compelling broadcast and a failure.
The powerful but portable ATEM Television Studio HD8 ISO demonstrates Blackmagic Design’s commitment to democratising broadcast-quality switcher technology. Embedded with a range of broadcasting technologies, the ATEM Television Studio HD8 is a central hub of the Blackmagic Design live production ecosystem. From this central point users are seamlessly connected to other product categories, leading to further sales and strengthening of brand loyalty through enduring positive experiences:
BLACKMAGIC STUDIO CAMERAS
Users can connect to and control Blackmagic Studio Cameras directly from ATEM Television Studio HD8 ISO, performing color correction, tally and lens zoom and focus control for up to 8 sources.
DAVINCI RESOLVE COLOR CORRECTION, EDITING AND EFFECTS
With built-in real-time editing of DaVinci Resolve project files, users can leverage the world’s best post-production solution that combines editing, color correction, visual effects, motion graphics and audio post-production in the one software tool.
FAIRLIGHT AUDIO MIXING
Built-in audio mixer introduces users to Fairlight professional audio mixing and editing technology, designed in collaboration with some of the world’s leading audio engineers.
With 4 ATEM Advanced Chroma Keyers for green screen keying effects, users can become familiar with Ultimatte real-time compositing processors that allow rapid keying of green screen footage for compelling virtual 3D environments.