We followed the triple diamond as our design approach to meet the design brief: quantitative and focus group research during the first diamond (Research), design sprints during the second diamond (Experiment), and dual track discovery and delivery during the final diamond (Deliver).
The sensitive nature of mental health services requires us to have the right voices in the room, and involving expert mental health and tradie voices as early as possible was crucial to this app delivering maximum social impact and care to tradies. Chop Out Convos is co-designed with licensed counsellors, psychologists, and community mental health experts, and their early decision making was crucial to the app's shape and design.
We used Design Sprints to quickly collaborate and co-design a service that would place tradies’ needs at the centre of everything we did. Based on emerging user outcomes, we produced multiple high-fidelity, click-through prototypes, tested early with tradies, with each prototype building on the feedback received from the last round.
Using Design Sprints outcomes, a beta app was built with close developer and design collaboration using dual track development methods, and uploaded to the Apple Testflight store, with further tradie feedback sought.
We were able to meet and exceed the brief due to extensive testing to help design the app for maximum social impact. By the end of the design process, we had put the app in the hands of almost 50 tradies, both onsite at a major Victorian trade school and over Zoom, whose real customer feedback drove good design.
We also collaborated with Movember Foundations, Hope Assistance Local Tradies (HALT), a not-for-profit mental health and wellbeing charity for tradies, and Victoria University’s trade school. We are eternally grateful to the lecturers and students for opening up their hearts to us.