For less than the cost of a mid-range DSLR, the Blackmagic Studio Camera integrates professional image quality, cutting edge professional broadcast technology into an ultra-compact, durable, all-in-one design. Combining 4K cinematic image sensor, high-end connections and HDR viewfinder, its approachable and highly portable design empowers creative people to achieve professional outcomes regardless of financial constraints or technical expertise.
Made from just three major parts, the advanced Carbon Fiber Polycarbonate composite body is 50% lighter than die-cast metal, possessing comparable strength, rigidity and finish for a fraction of the cost. Accessible to almost anyone the Blackmagic Studio Camera is easy to use, with an intuitive touchscreen interface that requires little technical experience to start shooting. Apart from a common DLSR lens it demands little additional investment to produce professional quality live footage.
This has significant cultural benefits. With booming global streaming services like Netflix, Apple and Amazon, preserving cultural diversity is increasingly important. The affordable Blackmagic Studio Camera allows smaller broadcasters to tell stories that celebrate their local communities to a global audience; stories that may otherwise be forgotten.