The in house Returnr product design team has designed and crafted all aspects of the Returnr Marketplace user experience. This has included the custom designed stainless steel canisters, sealing lids, labelling & tagging system, reusable tote bags.
The design and development of the ecommerce shopping environment and the subscription membership interface. And possibly most critical the design and development of the return logistics and washing infrastructure and function flow.
The design process has been a prototype lead and user experience centred process that has ultimately lead to the launch of what is effectively a highly function Minimum Viable Product (MVP). The launch of this MVP has already proved some key assumptions; That a market for zero waste groceries exists, that it can be profitably serviced, and that the return logistics can operate effectively.
Going forward our user experience centred design philosophy will seek to constantly refine and develop the Returnr Marketplace offer to enhance the overall impact.
Including the ongoing design of a broader range of tailored reusable container and packaging solutions that will allow Returnr Marketplace to offer consumers a broader range of grocery and household products in reusable packaging, and also afford consumers greater utility through reusable containers and solutions that function better than their single-use counterparts.