You, Me & Money was developed by young people for young people and guided by research conducted at RMIT University.
We worked with RMIT and YLab to co-design a digital toolkit to help young people have difficult conversations about finances and relationships.
We worked in collaborative creative sprints, creating a variety of possible solutions and testing and building on them with young people. Working closely with our stakeholders and young people helped us translate the often dry and inaccessible language of economic abuse into an approachable and shareable tool.
You, Me & Money is a testament to what can be achieved when the worlds of rigorous academic research, fast-paced participatory design, and creative thinking collide.
Getting the tone right was crucial for engaging with young people on what healthy behaviour around relationships and money looks like.
Using insights and data gathered from our co-design workshops, we wrote a content plan and engaged a young adult, Viv Mah, to turn our how-to advice for big life moments into fun, entertaining content that was youthful and impactful.
But enough about what we think, here’s what our co-design participants think of the content:
“It feels like a friend sitting you down and having a chat.”
“Really liked the tone on these, very respectful and understanding while also being engaging. Length is good, content itself is helpful.”
“Man, put that on a t-shirt.”